Price Forbes builds Singapore treaty team with four senior hires

Price Forbes has strengthened its Singapore reinsurance broking operations with four senior appointments to a newly formed treaty team.

Bruce Ford, Goh Thian Leong, Mark Foster and Florence Lam Puoy Yin have joined the business with immediate effect.

The hires follow the recent appointment of Dick Heath as managing director of reinsurance and wholesale, as the broker continues to expand its reinsurance and wholesale capabilities in Singapore.

Ford joins as chief commercial officer of the reinsurance and wholesale business unit, reporting to Heath.

He was previously a treaty reinsurance executive at Miller Insurance in Singapore and brings extensive regional experience, having previously held senior roles including regional head of treaty at Allied World Re, Australian CEO at St Paul Re and Australian chief reinsurance officer for Asia Pacific at ACE, now part of Chubb.

Goh joins as head of specialty, also reporting to Heath.

He brings five decades of industry experience across broking and underwriting and most recently served as treaty director at Arthur J Gallagher, where he helped establish the firm’s treaty division and develop new product lines.

Foster (pictured) has been appointed head of treaty and will also report to Heath.

He brings more than four decades of experience, including two decades in Singapore, and has held senior broking roles developing treaty and facultative platforms at Cooper Gay, Asia Re and Arthur J Gallagher.

Lam joins as director of specialty, reporting to Goh.

She has more than 45 years of industry experience and joins from Arthur J Gallagher, where she served as divisional director for treaty broking and placements.

Philip Johnson, CEO of Price Forbes Asia Pacific, said: “We’re thrilled to announce the addition of four highly experienced treaty reinsurance producers, along with the recently appointed senior claims and actuarial specialists, making us a fully composite treaty broker in Singapore.”

He added: “We’ve assembled a market-leading team with exceptional expertise, and we’re excited about what they will achieve together as we continue to scale and strengthen our offering through 2026.”

Chris Bonard, president of Price Forbes Re, said the move further strengthens the firm’s position in the regional reinsurance market.

“This move brings leading independent treaty talent into a formidable team which cements our position as a reinsurance broker of choice across facultative and treaty lines in Asia,” Bonard said.

He added: “Asia Pacific is an important area of focus for us, and we are building a team of exceptional individuals that will see Price Forbes Re grow an exciting portfolio, whilst providing existing clients with exceptional service.”